Hoboken, New Jersey
Sushi, cocktails, and reasons to return.
Saku
Japanese dining with a focus on sushi, cocktails, events, classes, and hospitality-driven programming.
01 / Concept
The role of the room.
Saku combines the core restaurant experience with participatory programming such as sushi classes. The operating view is built around making those experiences feel intentional while keeping the restaurant itself consistent, energetic, and easy to enjoy.
02 / ZOO’s Role
From standards to the floor.
OperationsStaffing, management, service coordination, reporting, and day-to-day restaurant execution.
Classes & EventsSushi rolling classes and programming that turn the restaurant into an experience as well as a meal.
Guest ExperienceHospitality standards, cocktail program support, and the details that connect food, service, and atmosphere.
03 / Operating Lens
What matters here.
Make the experience participatory.Classes and events create a different kind of relationship with the guest than a traditional meal alone.
Protect the core operation.Programming works best when the restaurant fundamentals remain clear and reliable.
Give the concept multiple entry points.Sushi, cocktails, classes, music, and events can bring different guests into the same brand.